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LED Group, Robus starting 2017 strong with the launch of new catalogue

10th January 2017


 

Ever ambitious, the LED Group were hosting a Sales & Marketing Conference to 100 staff on January 6th – kick starting the year with the launch of a new product catalogue and promotional materials.

 

The catalogue, packed with over 1,000 innovative products, is the largest ROBUS catalogue; containing 67 new product sku’s. ROBUS continue to lead the way in advanced LED solutions for commercial projects and residential applications around the globe. The new catalogue unveils a brand-new design which features international case study photography from Dublin to Darwin and everywhere in between!

 

Amongst the new products is the SULTAN yellow base LED 110V site lighting, DISK LED high bay, CASEY LED low bay and REMY outdoor flood lights. ROBUS customers can be confident that they are always the first to experience the most innovative LED products on the market. Over the past 30 years, the ROBUS brand has built a strong platform for growth through huge investment in New Product Development and RD&I- after all this industry is dynamic so staying ahead of the curve is critical to ROBUS’ success.

 

Foundations are set for ROBUS’ 5-year plan which identifies future lighting trends that ROBUS are certain will drive electrical wholesaler’s growth. Such trends include CCT Selectable Lighting which has benefits not only to the wholesaler by reducing stock levels, but also the installer and end user. “It allows the Colour Temperature to be selected on-site at the time of installation or changed retrospectively after installation to a preferred warmer or cooler light colour appropriate for the task or to compliment decor” commented Pat Kelly, RD&I Director. “In the new 2017 ROBUS catalogue you will find five exciting new CCT selectable LED lighting fittings– TAYLOR, TRIPLEX, CAVAN and MORPH dimmable downlights and LUSTRE LED surface fitting” Kelly added.

 

Commenting on the group’s recent overall performance, Mick Slein Founder Director added “The strong performance of the ROBUS brand year after year is testament to our multiple engines of growth and our aim is to continue creating traditional, renowned customer service in 2017 – whether that’s face to face with our people, on the phone or using our new printed & online catalogue”

 

LED Group is a recognised partner to the MIDA Buying Group, whose products are stocked and distributed throughout our national network of members. More information is available at www.mida.co.uk

 

 

 

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