4th June 2012
After just six months in development and a substantial investment, Scolmore International is ready to take the wraps of the latest initiative to help drive the business forward - a custom-designed mobile showroom that will showcase key products from the Click Electrical Accessories and OVIA Lighting ranges.
An eye-catching, branded truck when in transit, the 5-tonne unit transforms into a spacious and stylish showroom, fitted out with the very latest products which are mounted on display panels. With room for a hospitality table and concealed storage for presentation materials and samples, the air conditioned, fully glazed unit provides an ideal space in which to host seminars and presentations and provide product training sessions for visitors.
Launched in time for this year’s schedule of exhibitions and trade shows, the Scolmore Mobile Showroom will take to the road for a series of events including the forthcoming ELEX shows as well as being used to support customer promotions and openings.
Comments Marie Parry, marketing manager for Scolmore: “We are very proud to unveil our brand new mobile showroom. We already have a superb showroom facility at our head offices in the Midlands but in an increasingly time-pressured working environment we understand the value to our customers of being able to take the showroom to where it is convenient for them.
“This is a fantastic resource which enables us to demonstrate the breadth of our electrical accessories and lighting products and allows us to host valuable education and training sessions. We see it as a vital tool in helping to build and strengthen relationships and develop the business in the future.”
When fully opened the floor space covers approximately 5.7m x 4m - providing ample room for wall mounted displays to house products from the electrical accessories range including Mode, Polar, Deco, Define and Definity, plus MiniGrid and New Media modules. Energetic and FlameGuard lighting products are also displayed on wall panels and are operated via the INELS Radio Frequency System. Two sets of shelving showcase the very latest in LED lighting and a free-standing INELS RF System unit allows for demonstrations to be given.
Designed to bring maximum flexibility, the panels are all interchangeable, making it easy to tailor the displays to meet the needs of the audience or venue.
Details of the availability of the mobile unit can be obtained from either your local representative or our sales office on 018267 63454.
back to Trade Newsfollow us |
© MIDA International Ltd 2011 |
Privacy Policy | Site by Adventure |
